Jacques Werth High Probability Selling A software salesperson related the following story about one of his recent sales appointments. “I went into a meeting with a prospect in his office, and our conversation started with him asking, ‘Tell me again what your software does.” As he spoke I noticed the prospect, whose elbows had [...]
By Paul Bunn High Probability Selling During lunch today, I went to my optometrist in an attempt to get my classes repaired. It was a minor repair. I could have done the work once I purchased the parts. The only problem was that my optometrist’s business is set up to facilitate the purchase of [...]
By Jacques Werth High Probability Selling Every salesperson has a great niche market that 99 percent aren’t even aware of. The concept of a niche market is not new. The meaning of the term is as varied as the number of sales, marketing and business people trying to identify, define or pursue a niche. If [...]